Strategy & Transformation

AI-Assisted Software Development – The Cloudflight Take

Introduction At the recent World Government Summit in Dubai, NVIDIA CEO Jensen Huang made the following statement: “It is our job to create computing technology such that nobody has to program. And that the programming language is human”. We have put this to the test: A team of 70 Cloudflight engineers from 5 countries tested […]

July 11, 2024

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Data & Platforms

Leveraging AI for enhanced data access control in distributed databases

It takes an average of 6,888 hours to detect a data breach and 8,808 hours to patch it up. Those are some scary numbers. But that’s just the tip of the iceberg. In the meantime, the breach: Can cost a company over $4 million on average. Reduce revenue by a little over $1 million. Not […]

July 3, 2024

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Commerce & Customer Experience

ECommerce forecasting: A guide to profitable sales growth

Managing supply and demand in eCommerce is a balancing act. If the scales tip too far either way, you risk harming your profits and stunting business growth. ECommerce forecasting stabilizes the balance and gives you the insights you need to avoid overstocking, swerve understocking, and make profitable business decisions. In this guide, we will dive […]

June 27, 2024

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Commerce & Customer Experience

4 potent email sequences to boost eCommerce sales

Email marketing is invaluable for eCommerce businesses. Over four billion people have an email address. That’s a lot of potential customers that online businesses can reach. Besides, 59% of consumers say that marketing emails influence their purchase decisions. That’s probably why for every $1 that businesses spend on email marketing, they can generate $42. That’s […]

June 25, 2024

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surgeon healthcare
Strategy & Transformation

Medtech realignment: pioneering work for a future-oriented healthcare industry

The medical technology industry is a mainstay of the German economy, but it faces major challenges, as shown by the Autumn Survey 2023 of the German Medical Technology Association (BVMed).…

June 24, 2024

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Commerce & Customer Experience

5 proven strategies to establish customer trust in eCommerce businesses

The success of any business hinges on customer trust, and this rings especially true for eCommerce brands. Unlike brick-and-mortar stores, online interactions lack the tangible element of physically examining a product before purchase. As a result, it’s understandable that customers are hesitant because of the perceived risks of getting the wrong item or not even […]

June 20, 2024

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Commerce & Customer Experience

The ultimate guide to whitelisting on social media

The era of sponsored posts on social media is changing. ECommerce brands no longer just leverage content creators for endorsements and product mentions. They also seek creators’ help for whitelisting, which gives the brands better control over the ad and targeting. Despite being under the same “influencer campaign umbrella,” influencer marketing and influencer whitelisting, in […]

June 18, 2024

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Improving B2B sales with Generative AI and LLMs
Data & Platforms

Improving B2B sales with Generative AI and LLMs: A comprehensive overview

Generative Artificial Intelligence (GenAI) represents a significant step in increasing productivity, enhancing customer satisfaction, and redefining operational adaptability in the dynamic field of B2B sales. While it’s currently focused on…

June 14, 2024

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Commerce & Customer Experience

How to build brand awareness for your eCommerce business

Online shoppers tend to gravitate toward brands they’re familiar with and trust. Such a preference highlights the importance of investing in your brand identity and eCommerce brand awareness. Establishing a solid brand identity is crucial when thousands of businesses are vying for consumer attention. To build brand awareness, you have to do more than just […]

June 14, 2024

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