Catalysts GmbH receives growth funding and becomes part of the cloudflight.io group
Catalysts GmbH, headquartered in Linz, is becoming a part of Cloudflight GmbH, an IT service company focusing on digitalization and cloud transformation. The formation of Cloudflight is the result of the acquisition of majority shares in Austrian Catalysts GmbH and German Crisp Research AG by DBAG Fund VII, by Deutsche Beteiligungs AG, as part of […]
May 2, 2019
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Press Releases
Foundation of Cloudflight
Frankfurt, May 2nd 2019 With the foundation of cloudflight.io, a wholly new Digital Transformation & Service provider is emerging in the European market. Deutsche Beteiligungs AG, alongside its DBAG Fund VII, and the shareholders of Catalysts GmbH and Crisp Research AG are investing into the “Digital Accelerator” with full-stack service portfolio consisting of strategic digital […]
May 2, 2019
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Expert Views
Top 10 progressive web apps in the travel industry
For today’s tourists, a smartphone is the ultimate travel companion. This handy device provides guidebooks, navigation or booking services all in one place. Apart from being useful for travelers, mobile devices are also a powerful touchpoint for the travel industry which can use it to sell its accommodation, restaurants or cruise services. Low-quality networks, or […]
April 1, 2019
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Expert Views
Instagram Checkout – huge business potential or a danger for eCommerce?
Instagram was created to inspire users by sharing very aesthetic photos (mainly food and fashion outfits), but that’s old history. With the newly-launched Instagram checkout it has turned into an impactful sales tool, so let’s check how it affects eCommerce. Instagram is a serious game-changer in the eCommerce industry. The portal has more than 1 […]
March 26, 2019
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Expert Views
13 loyalty referral programs – benchmark overview
Nowadays, as customers become more and more demanding, the most crucial thing for every business is to gain trust. Creating a bond with people who might be skeptical towards your offer is a process that is both time and energy consuming. This is where referral programs come in. Imagine being in a bar and trying […]
February 14, 2019
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Expert Views
Augmented Reality for delivering a customer-first experience in the fashion industry
In the years to come, AR will impact all industries on the market. What I believe is that the fashion industry is the first to see the massive shift and is beginning to deliver the customer-first experience that will soon change our approach to shopping. “Augmented reality is going to change the way that the […]
February 4, 2019
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Expert Views
Top 10 banks’ loyalty programs in the world
Key players in the banking industry use loyalty programs to bond customers and create strong relationships. We compare the earning and rewarding mechanisms of the best of them. In order to work properly, loyalty programs need to embody the core values of the business and create a seamless connection to retain credibility, but also respond […]
January 31, 2019
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Expert Views
Top 10 eCommerce loyalty programs
Acquiring new items excites customers across the world, but how can brands prolong this positive emotion and turn it into a long-term relationship? The answer lies in loyalty programs and here are 10 excellent examples of such. Ever since we started shopping online, it has involved a thrill of excitement; even though the process itself […]
December 5, 2018
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Expert Views
Best practices for product configurators in eCommerce
Well-performing product configurators are a great source of revenue for B2C and B2B eCommerce, but designing such configurators isn’t an easy process. We explored the world’s top eCommerce configurators in search of best practices and examples. Configurable products are challenging due to their complexity and multiple decision processes. The user often gets confused and resigns […]