
Commerce & Customer Experience
What OpenAI’s failed checkout says about AI-ready product data
On March 24, 2026, OpenAI switched off Instant Checkout, the feature that let people buy things without leaving ChatGPT. The company said the first version didn’t offer the flexibility it wanted, so merchants would go back to running their own checkout while OpenAI concentrated on product discovery. Six months earlier, the same feature had launched with the biggest players, such as Walmart, Etsy, […]
September 14, 2026
Read more


