Blog - Page 2

Apple devices including two laptops, an iPad, three iPhones, and a smartwatch are neatly arranged on a light wood floor—perfect for demonstrating cross-platform testing setups.
Testing & Quality

Using WebdriverIO v9 for Effective Cross-Platform End-to-End Testing

Preface In a previous article from the start of this year, I mentioned various frameworks that can be used for mobile test automation. The one that came up repeatedly was WebdriverIO, which I have been using actively for over two years now. It is a shame that there are no really comprehensive articles on how […]

November 17, 2025

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Commerce & Customer Experience

Why most B2B eCommerce strategies fail before they start: 2026 study excerpt

Modern B2B commerce is facing a widening gap between expectation and execution. The rules of the game have changed: buyers now demand seamless digital experiences, personalized pricing, real-time information, and the same convenience they enjoy in the B2C environment. Meanwhile, many organizations are still running on aging platforms designed for a different era; one […]

October 20, 2025

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Commerce & Customer Experience

Extending Medusa.js with integrated CMS to create compelling content experiences 

In our journey of implementing Medusa.js for diverse ecommerce businesses, we’ve consistently seen how its flexible, customizable architecture creates exceptional shopping experiences. Clients come to us excited about Medusa’s technical advantages, praising its extensibility and modular design, which makes it a favorite among developers. Yet as our clients’ stores mature, a common question emerges: “How […]

September 3, 2025

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Agentic AI

How omnichannel conversational AI bridges the customer experience gap 

Today’s customers move fluidly between digital channels and expect businesses to keep up. For example, they might start a conversation on a website chat, continue via a mobile app, and complete it through a phone call. Yet most businesses struggle to maintain continuity across these touchpoints, which results in frustrating experiences that damage brand loyalty. […]

August 18, 2025

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Apache Airflow 3.0 logo with four colorful pinwheel blades (red, blue, teal, and green) and the text Apache Airflow in black and gray on a white background, reflecting what’s new in Airflow 3.0.
Frontend & Mobile

A fresh breath of air: what’s new in Apache Airflow 3.0

Apache Airflow 3.0 has officially landed, and it represents a substantial evolution of the platform since its inception. This release is not just a collection of incremental changes, it’s a rethinking of how workflows can and should be managed at scale. Packed with performance enhancements, quality-of-life improvements, and forward-looking features, Airflow 3.0 aims to address […]

August 11, 2025

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Commerce & Customer Experience

What is voice commerce and how it’s transforming eCommerce in 2025 

Voice commerce represents one of the most significant paradigm shifts in retail and eCommerce since the advent of mobile shopping, fundamentally altering how consumers discover, research, and purchase products. This revolutionary technology leverages artificial intelligence-powered voice assistants to enable hands-free shopping experiences, creating unprecedented opportunities for businesses while reshaping consumer expectations around convenience, personalization, and […]

July 21, 2025

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Medusa in B2B eCommerce
Commerce & Customer Experience

How open-source eCommerce platforms are reshaping B2B commerce in 2025 

The eCommerce landscape is experiencing a fundamental shift. While traditional platforms, with their promise of quick deployment and extensive feature sets, dominated the market for years, a growing number of businesses are discovering the hidden costs and limitations of these solutions. We’ve recently had the opportunity to pick the brain of Nick Gellner, COO […]

July 15, 2025

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Commerce & Customer Experience

Supercharging SAP Spartacus: edge approach for lightning-fast performance

Picture this: your Spartacus storefront loads in the blink of an eye. Product pages render almost instantly. Mobile users enjoy a similar seamless experience to desktop shoppers. Your Lighthouse performance score doubles. Best of all, all of this happens within just two weeks. This isn’t wishful thinking: it’s exactly what we’re achieving for forward-thinking businesses […]

June 10, 2025

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Commerce & Customer Experience

How Medusa.js fixes the most frustrating problems in modern eCommerce

You’ve optimized your product pages, streamlined your checkout process, and invested in marketing campaigns. There’s just one problem left unsolved: your eCommerce platform continues to hold you back. Despite your…

May 21, 2025

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